We don’t chase trends. We trust biology. Forget zero sugar and overloaded sodium formulas—they ignore how your body actually works.
Build on the fundamentals of human biology, shaped by expert insights, real-world endurance experience, and backed by a meta-analysis of 28 scientific studies. We design for what your body truly needs—not what marketing wants to sell.
Rowlands DS, Kopetschny BH, Badenhorst CE. Sports Medicine, Feb 2022.
Hydration sounds simple. But it's not. Here's a few articles to help you better understand the world of hydration. To help you make an informed decision.
Salty sticks, salty shots, salty everything. It's not wrong, and it's not rocket science. it's just that salt is nothing without water. The real MVP of hydration.
Is it a type of drink? A mineral? How many are there and what's the definition? Click to learn the basics of an electrolyte.
They help fix our fluid balance. But how does it actually work? Do all the electrolytes do the same and how/why do we lose them?
Hydration starts in the intestines, where we use the Sodium Glucose co-transporters. Get it?
There’s a trend in electrolyte products: more sodium is often marketed as the key to better hydration. But is more always better? Or is “just enough” usually plenty? Here’s what the science actually says.
There’s no magic cure for a hangover. But if you’ve ever woken up foggy, parched, and headache-prone after a night out, you’ve already experienced the main problem: dehydration. Here’s why that happens—and how electrolytes can play a helpful role in feeling a bit more human the next day.
You’ve probably seen words like “isotonic,” “hypertonic,” and “hypotonic” on sports drinks. But what do they actually mean? And what’s the deal with “osmolality”? It might sound complicated, but it’s one of the most important factors in making an effective hydration product.
